Four reasons to love artisan chocolate
Artisan chocolate is a more ethical, sustainable and healthier alternative to mass-produced chocolate. Artisan chocolates are made with natural, ethical ingredients by skilled craftspeople, which means you can feel good about eating it!
At Megan Fairley, our approach to artisanal chocolate making focuses on the love of chocolate, sustainability, and, of course, deliciousness! Our new range of artisan chocolate is going to absolutely shine and will bring so much love. They are inspired by a woman who worked for Cadbury’s Dunedin for seventeen years, and who fell out of love with life. To start living again and falling in love with life she needed to ignite the passion, the same passion that comes from chocolate.
Chocolate made fresh
Artisan chocolate is made by hand and in small batches, which means it’s not only fresh, but also carefully crafted. This results in a variety of interesting shapes and forms that you won’t find in the mass-produced chocolates that dominate the chocolate industry.
Artisan chocolates are made to order, meaning that they’re always fresh and never stale or pre-made. Imagine the difference between eating something that has been sitting in a box for weeks or months versus eating something in the hours or days after it’s made. Chocolate has a chemical balance and once moulded, that chemical balance settles after seven days. Chocolate made within seven days tastes absolutely incredible and satisfaction from the taste of fresh chocolate before its chemical molecules settle is so delicious.
The same principle applies to artisan chocolate! Freshness matters.
Chocolate made sustainable
Sustainability – both environmental and economic – is an important consideration, no matter what product you’re buying.
Artisan chocolate is becoming more and more popular with consumers all over the world because it is made with natural ingredients, and has a lower carbon footprint than most other types of chocolate.
Unlike certain major manufacturers, companies like Megan Fairley offer sustainable artisan chocolates which are environmentally conscious, socially responsible and ethically sound.
No to palm oil - Chocolate made with palm oil is greasy, and completely damaging to our wildlife and natural forests.
No to dumping polycarbonate plastic moulds - some larger chocolate companies have been known to mass dump polycarbonate moulds in the ground. At Megan Fairley we are focused on finding the most sustainable ways to deal or dispose of the manufacturing products which are no longer safe to be used in the manufacturing of Chocolate.
One of the best reasons to buy artisanal chocolate is that it can be so satisfying to treat yourself to something that’s both good for you and good for the environment. All of the ingredients in our delicious chocolate treats come from sustainable sources that help protect forests and wildlife habitats around the world.
Also, buying artisanal chocolates also helps support small businesses like ours! One of the most rewarding aspects of eating chocolate from artisan chocolate makers is knowing you are supporting environmentally friendly companies and products.
Chocolate keepsake boxes
Oh, how amazing is this! Megan Fairley has created the most gorgeous sustainable chocolate box that you can keep and fill with your delicious treasures, Jewellery or even more chocolate. Megan has designed these gorgeous chocolate gift boxes to encourage people to keep and treasure and take a little pressure off the environment by keeping and utilising the gift box after our delicious chocolates have been eaten.
The most important reason - it's so delicious!!!
Many serious chocolate connoisseurs turn their noses up at faux-chocolate products. Because they are handmade with natural ingredients, artisanal chocolate bars and other treats taste much better than its mass-manufactured counterpart.
One of the most important reasons you should buy artisan chocolate is because it tastes better than mass-produced chocolate. An artisan chocolate maker takes pride in skillfullly combining high-quality ingredients draped in the finest couverture chocolate to make chocolate products that stand out from the rest.
Making fine chocolates and other delicious treats is a true art form!
Stay tuned for our hottest Chocolate product release ever!! Coming soon!! @meganfairley_chocolatequeen
M xx Chocolate Queen